Fan Mail

See what readers are saying about Not For Sale: Finding Center in the Land of Crazy Horse 


I felt like I was reading a very private journal, with permission given.  As well as the “power of the personal,” you express the heart of the frustration of the souls that would like to help and the seeming powerlessness of those who so desperately wish and need to change a present unhealthy situation.  I pray your book may do a lot to help Native Americans, and I am sure many people will find it an inspiration and encouragement in their own life struggles. Just a great big huge hurrah for your journey, for the journey of writing with such clarity and feeling – we wish you much further success and satisfaction!


Your book made me feel sad, tear up, laugh, excited, tear up again, learn, reflect…I could keep going on.   It was a book that made me reflect on my circle, my demons, my soul, my spiritual love, and my life.   I personally want to thank you for sharing this with me.  The book answered a lot of questions: those “why” questions that now I can explain and be okay with. 


I just wanted to let you know that I successfully read and finished your book yesterday, before noon at work LOL, so I was bored the rest of the day. It was a good read and I enjoyed it. I tried a few times to continue to read it at home, but my motherly duties called and wanted to read it when my children went to sleep. But, I found myself going to bed before them LOL, waking up at 4:30 AM Monday through Saturday is no joke 🙂 Soon after I read a few chapters, Rosie came by and we had a short convo. I told her I had met you and was reading your book; she had nothing but nice words about you. It feels like I kinda know you now too – sorry if that seems weird, but it does. I like that you like it around here. Like I said, I’m not from this Rez originally but I, too, love it here. I have an awesome husband and in-laws considering the fact that I am not close to my own family, except my siblings. In your book I enjoyed reading when you got your Indian name, and your first sweat experience, cuz it reminded me of when I first got mine. But, you didn’t mention what it was (unless I missed it)…mine is mahpiya owayange waste win (beautiful cloud woman). Well, anyways, thank you again for the book. It was awesome and maybe one day we will run into each other again 🙂 Toksa!


I am not much of a reader but I am halfway through, hard to put down. Amazing how introspective it is…I can really relate to the journey, as I am sure others who read it do. I find myself flipping back through to read some of the quotes, so now I have marked the pages!!!


Kevin, I just finished your book and need to tell you how much I was moved by it (and often to tears), on so many levels. Such a WELL blended compilation of history, self-discovery, and sacrifice. Thank you for sharing yourself, your journey, the people of Pine Ridge, and for bringing a deeper connection to the past and present challenges faced by the Native Americans.


There are soooo many connections and circles and thought provoking quotes that we have to set some time to talk.  Your book has opened my soul back up to a place I was more than 20 years ago and for a number of reasons, which you would not be surprised at(!), I have let slip away. I, too, have a story to tell, though of a much lesser impact. But, know that for starters, I studied religion in college because I was so upset at the devastation secularism has played in destroying so many people, and then moved here to find my true self…and found purpose and love. Then, I went through my own nexus, which prompted more self-discovery and a move to the woods and living off the grid…then making my own pilgrimage to Alaska. And then, after starting a family, went through four years of Catholic indoctrination in order to become a Catholic… imagine! But, the best moment of reading came last night when you referred to the book Many Lives Many Masters. I read that book so many times when it first came out in the late eighties and I just burst out laughing, because about half way through your book I started saying that Kevin should read Many Lives Many Masters…and then there it was! But, most of all Kevin, thank you for sharing your story…..it is beautiful, insightful, revealing, and gracious.


Just finished reading Not For Sale early this morning (5:30 am!). I must say, I’ve been both intrigued and impressed by your story to reassess your purpose. As a side-note, I was surprised to hear of such little physical evidence of activity around Black Elk’s cabin. I took that as sad ‘proof’ of how forgotten the Indian past is actually becoming. Great job and thanks for taking me ‘away’, without having to leave the comfort of my recliner!


I am savoring reading your book.  And, following your journey step by step.  During a week at the Outer Banks in September, I had one part of me with the ocean and one part of me at Pine Ridge.


I’m about halfway through your book. I’m really enjoying it. I commend you for your courage to share your thoughts. It must have been very hard at times to do so. I found them to be very honest and candid. Your truthfulness and sincerity makes you even more approachable. I did not view it as a weakness, but rather a tremendous strength as a leader. Maybe I’m relating so well to this book because I’m approaching 40. I’ve often struggled and felt guilt in respect to the hardships that faced native people. I also share many of the same challenges with work and family, and find it hard at times to balance work, family, and time for myself.


This quote is all about you and your recent journey!!! You did not hold back.  You totally embraced all the newness and unknown territory of self- discovery! Congratulations, again!

“Be bold. When you embark for strange places, don’t leave any of yourself safely on shore. Have the nerve to go into unexplored territory.”

Alan Alda – Actor, Director, Screenwriter, and Author


Your book was incredible—really moving and powerful. A whole other side of you (but, you have always been a great listener and a super sweet guy)!


The book is beautiful. I haven’t had a chance to actually sit down and read it (perhaps this weekend), but at first glance I love how it’s been put together. The color photos/illustrations is a nice touch – gorgeous. Coming from a book snob, I love it.


Still chewing on the last 100 pages of your book.  I do not want it to end.  It has become an old friend to me the last two weeks.  Each time I read a few more pages I feel like I have been transported to the Wild West.  Really love it Kevin.  By the way…I know the floating feeling…love that.


“All I can say is, “WOW”. What a remarkable story. Even more so, what an amazing job you did in telling the story. Three Horns would be proud of it. I felt like I was travelling with you every step of the way. I could see the vistas, smell the earth, hear the crunch of the earth under your feet, feel the wind on my face, even taste the cold bite of Coors light after a long hike. You have a gift. Thanks for sharing your story. Thanks for letting me accompany you on your journey.”


The book is quite wonderful—living up to my initial impressions when I first gave you that blurb. And, I agree, it’s not only good for the earth and the human soul, but also good for astrology to see its impact in a real-world, human setting.


The image you had in the epilogue of how Hancock Lumber looks at employee engagement stopped me in my tracks. When you measure quality of life of your people (employees, customers, families of), as well as your traditional financial metrics, you are forced to look at things a bit differently…and when you do, you have the opportunity to grow in more profound ways. Working for a non-profit that is mission based, I was struck by the fact that we don’t have that conversation in a meaningful way. We know we feel good about the work we do for our students, but do we feel good about how we are doing it? Do we feel good and supported in the process? If the answer is “no”, then imagine what we could be if we could move that answer to “yes”. Beyond work, your book reminded me how amazing our world is, and how critical it is to take time to observe and enjoy. How we got to a level of thinking where we as humans are on the top step and everything else is here to serve or please us is a question I am now asking. The way the Lakota saw all creatures and humans as the “same” is a fascinating way to view the world. While it felt strange to think of it that way at first, it made so much sense after awhile. Again, the circle. Thank you again for sharing your story. I really hope we can connect and talk about all of it, as it has my head spinning in very good ways. It also has me thinking a great deal about how we educate.


I wanted to let you know how captivated I am with your book. I started reading it over the weekend and am now well past 100 pages. I even woke up an hour earlier this morning to fit some reading in before work!


I am 20 pages shy of finishing your book. I like your sense of history. It is a very sad part of our history that is sadly coming to an end. Life feeds on life, and the stronger has always prevailed since recorded history. I lost my voice completely due to stress in the Vietnam War. I understand your incredible travails. I’ve learned a lot from your book. Thank you!

P.S.- Keep writing.


Hi, Kevin. I’m not a book reader, but just got yours and am halfway through it. Frankly, it is incredibly moving, and yes, inspirational. You are redefining what leadership and humanity mean. Thanks for the change you inspire.


So many only “dream” about a fuller and richer life and taking action can be elusive!  But you have amazing imagination and willingness to conquer!!  It is inspiring watching you involve yourself in these experiences – very cool indeed.

Thanks for sharing so generously!


Kevin, this is incredible…..really moving to me for some reason I do not know why. Thank you for sharing with me.  We will make a donation and are proud of you for all the good in your heart—for not just the Lakota—but for those of us that work with you.


It strikes me as I read your words that some might see the down side or negatives and be overwhelmed of their condition. But, when you describe their lives rather than being something to fix—that despite the things that would overwhelm most—you sound hopeful, like the opportunity for them to regroup and regain their self-sufficiency.


So interesting, amazing, beautiful, and sad. Every time I read, it is like a rainbow of emotions. I think it is a shame what our country has done. I applaud you for raising awareness!!


It really is an incredible story. We all grew up knowing that we didn’t do right by our Native American brothers, but most of us may not realize just how great an injustice they endured and continue to endure! I really admire your energy and focus to actually do something about it, by shining a bright spotlight on it so we can’t continue to ignore it. I understand when you say you’re not trying to fix anything—but, your friends at Pine Ridge need a stronger voice to open up other paths to self-sufficiency and opportunities for a brighter future.


Just finished Chapter One.  Tears.  Tears of awe easily come.  And, hearing your personal story is eye opening in its own way.  Both stories—the many stories here—are completely compelling and somehow familiar.  For whatever reasons, I feel as though I’m meant to be reading these words.

I continue to be stunned by the path you’re on at Pine Ridge, Kevin.  You are indeed a vessel to carry out some serious miracles.  I also appreciate your humility in knowing your place and role in this.  


Hi, Kevin! I just finished page 100! Totally mesmerized by your gift of weaving your story together so beautifully!! I can feel the heartfeltness of each word and how freeing this whole process is for you. Cheers to you for being a listener of whispers, and being brave enough to share your experience with us!


“Hi…dear Mr. Kevin…I just wanted to tell you that the book you have written is riveting.  I enjoy reading EVERY line.  It is so well written it is hard to put down.  I will be sad when I come to the end of it. You don’t know what this book has done for me.  I could not put it down.  As soon as I finished I had to run to the library and look for BLACK ELK SPEAKS and BURY MY HEART AT WOUNDED KNEE. I loved the apology you wrote and gave to the Lakota. I loved the book…and you know what…when you finish promoting this book you better write another one because I want something else to read from you.  Thank you!”


Kevin, I want you to know I’m more than halfway through the book taking notes, underlining as I go. Very well written, I must say. You seem to have a natural ability to write. A great message to our civilization. Thank you for your humility and bearing your soul so that others may learn.  The book comes across as very authentic and does not seem forced in any way.


“Good afternoon Kevin. Thank you very much for the book. I started last night and reading it today. It is very hard to put down. So far what I have read is what I really thought of you as person. The true you is in this book.”


“Hi Kevin! Got your book today,  read the forewords’  and the preface,  then put it down and went back to signing checks and whispered to myself   ‘I don’t need to cry today, not today.’ Can’t wait to read the whole thing.  How wonderful for you, and thanks for the sharing.”


“I received your book yesterday. It is AWESOME.  I skimmed through it and love the format.  My son in law is with us for the month of September and he couldn’t put the book down.  He was fascinated, and interested to understand the ‘story behind the story!’”


“I can’t thank you enough for giving me your book “Not For Sale.”  My son dropped the book off to me on Tuesday and since the time I opened it it has been hard to put it down.  Your book so far has been truly amazing. I am now reading about the Devil’s Tower. This is a wonderful spiritual journey and I can’t wait to continue.”


“Hi Kevin. After receiving your new book on Wednesday afternoon, I spent two very late nights reading about your journey. I admire your strength and courage and envy your ability listen to your soul and follow it where it led you and to share your story to the world. I’ve always known (felt) that we are connected to a greater power without really knowing how or why.  I’ve spent the last two days and likely countless more to come trying to figure out how to listen to my greater self. Thank You.”


“Hey Kevin, I’m about 50 pages into your book and I have to say, it’s like I wrote it.  Stuff that most people don’t understand…you do!  Thank you!”


“Absolutely love your book!!!!”


“Hi Kevin!  I just finished page 100!  Totally mesmerized by your gift of weaving your story together so beautifully!  I can feel the heart felt rhythm of each work and how freeing this whole process is for you!  Cheers to you for being a listener of whispers and being brave enough to share your experience with us all!!!!  Thank you!!!!”


“Good afternoon Kevin. As I am on chapter 12 (Voices) I have a lot of things going through my mind. Where your life would be if you didn’t take this journey? And I’m glad you took this journey  found your inner soul and you wrote a book about it. Also made me look at myself. Why I like fishing and hunting and helping others. Working at Hancock  Lumber gives me a piece of mind and never take anything for granted. Wopila Tanka !”


“Hi Kevin, received your book this weekend and started reading it.  You are a very good writer with such an interesting story to tell.  So interesting about your knowledge of history and such a thrill that you were able to call on that interest and put it together with your voice disorder, too.  I, too have an interest in history of the west, so am finding it fascinating.”


“I just wanted to let you know that your book is really connecting with me. I’m only about 140 pages in but I can’t put it down. I hope we will be able to connect when I’m done reading it- as I have so many questions and thoughts. Thank you for being so open and true in your writing. It is such an amazing story.”


“Congratulations on the new book. I loved that I got a signed copy. Thank you. Very easy to read, I am only 50 pages in but the way you write is like two guys just talking on the side of the road. I am looking forward to reading the book.”


“It is now going on 6 am and I have been up for about 1/2 hour and have just started “Not For Sale” and am on page 23 and am having a hard time putting it down.  It really grabs you – not sure why as I am a big “who done it, mystery thrillers” but you have me looking forward to the next page.  Well done!”


“I generally plow through books quickly. However I am trying to take my time and digest what I am reading and savor it because I don’t want to get to the end. My praise has nothing to do with the owner/employee dynamic. I am truly overjoyed to read about your experiences and mostly the small epiphany’s that you have encountered and your thought process. I started reading Wayne Dyer about 9 years ago and have gone through Eckhart Tolles books, which in turn lead to Buddhism. I currently enjoy listening to Stuart Wild on youtube video’s as I go to sleep. So having been semi-studying human nature and the connected-ness of all living things, it is really exciting to read your book. Maybe more people think about these things and don’t share, maybe they are scared of seeming “crazy”. Anyway, just wanted to say thank you again for the book and let you know I am enjoying it. And all the quotes!”


“Hi! Just read the preface to your book. And I think I will need to go back and reread it as I continue on. It has given me a great snapshot of why you have taken this journey. I like how you have interwoven your life, your family business and your health challenges into just really a few pages. I like and admire how you have opened yourself up by the ‘truth’ you share with us when you say,’The truth is, I was worn out.’ I really believe that is an important and brave statement….in our society we are not encouraged to admit that and a lot of us are….so in a way that is a comforting thing for you to say to all of us, your readers as it is very connecting. I love the photographs, the quotes and the way the paragraphs are spaced. Wanted to share that with you as I begin your book.”


“Your book is such a significant accomplishment from so many perspectives: personal awareness and insight,  sharing of the importance/historic significance of the Oglala Sioux tribe. your determination to tell this story and the art, craft and skill with which you did it.”


“I am LOVING your book!!!  About halfway so far.  You’ve got a wonderful writing style/speaking voice.  And a great, needed message.  Thank you for sharing it.”


“Last night, I started on your book, then got up this morning around 2:30 and read for another hour. I have to be completely honest here: it is rare, I think, for an author to ‘find his voice’ when writing. How ironic that given your experience with SD that your voice comes through loud and clear on paper. Although I’m only up to page 120 now, I absolutely love everything about this book: the story, to be sure, but more than that, I love how you tell the story. The mingling of appropriate quotations from American Indian history and modern prose is a great touch, and provides some great perspective.”


“Sitting in my office and just finished your book,  did nothing this afternoon but read.  I remember years ago you said once to me that in some period of time Home Depot had gone from one store to hundreds and you didn’t understand why Hancock Lumber had stayed the same and it was going to be your mission to change that,  I was impressed as hell with your commitment and vision.  Time passes and Hancock Lumber is now the one to be emulated not Home Depot.  Who says you can’t push a rope.  Kevin reading your story has meant so much to me and has made me reflect inward.  Thanks for being a friend and thanks for writing your book.”


“Really enjoying  your book!!  I think of you unloading the trailer often when I just want to get the job done. Thank you for being so open and honest.”